"Danubeana" - new approach for new world
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Project idea information
Priority
Environment and culture responsible Danube region - Foster sustainable use of natural and cultural heritage and resources
Project Idea Promoter
(name of the institution)"Euroregion Pleven-Olt" Association
Needs and challenges
(Needs, main problems or challenges to be addressed)Methods of natural and cultural heritage management are changing and include new elements which help the local communities to receive more obvious benefits. With preservation and wide promotion purposes and accessibility of the natural and cultural histor
Objectives
(main and specific objectives to be achieved)Main objective: Increasing public awareness of the available tourism products and thematic routes_x000D_
Specific objectives:_x000D_
1. Creation of a network of partners for linking local tourist products into a single transnational tourism product._x000D
Main results and core outputs
Established Transnational partnership between local tourist clusters for a single exploitation_x000D_
2. Created local tourist clusters by operators, combined into one thematic route _x000D_
3. Developed inbound marketing strategy for transnational touris
Main foreseen activities
1. Project management_x000D_
2. Identification of the content and operators by different thematic routes – case study and field work_x000D_
3. Development of marketing strategy for promotion of the developed thematic routes through education and experienc
Innovative character of the project idea
The project offers a new approach for the presentation of natural and cultural heritage - through access from one platform "Danubeana" and using Inbound Marketing, which advertises through training and sharing of experiences._x000D_
Estimated Total Budget
(in EUR)1,500.000 euro
Estimated duration
(in months)30
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Partners involved at this stage
ERDF Partners
no
IPA Partners
no
Associated Strategic Partners
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Partners requested
ERDF Partners
yes
IPA Partners
yes
Associated Strategic Partners
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Contact Person
Name
Iliana Georgieva
Address
sqr. Vazrazhdane, 1, Pleven
Country
Bulgaria
Telephone number
E-mail address
Is the applicant the project's potential Lead Partner?
If not, is the potential Lead Partner already being chosen?
